Case study

 

Case study

Mama’s Choice is a direct-to-consumer brand that commits to giving mums peace of mind by offering naturally safe products for mother and baby. The objective was to deliver insights-backed recommendations for the development of innovative & consumer-centric products. Here is what we did to shape one of Mama's Choice best-selling product - Intensive Nipple Cream, for the Indonesia market...

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Case study

Brand Tracker identifies how does your target audience perceive your brand's, as well as your competitors' performance on parameters that matter to them - so you can act on both opportunities and competitive threats in a timely manner. Mama's Choice team understands the importance of this study and have been working with us to track its brand health and grow its consumer love. Here is a quic...

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Case study

They say breakfast is the most important meal of the day, but many children in Southeast Asia aren't consuming enough whole grain on the breakfast table. Nestle breakfast cereals aim to change all that.   Via a quantitative study we discovered that: "the majority of mums are not making active food choices for early prevention of obesity, heart disease & diabetes for their children....

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