Baby Diaper Report 2024: Indonesia

Get the latest scoop on baby diapers in Indonesia! From purchase drivers to the booming live shopping culture, find them on this all-in-one report.

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What’s Inside

Executive Summary

Description

An essential baby care product, diapers are found in nearly every Indonesian household with infants and toddlers. However, finding the most suitable diaper can be a unique challenge, as different moms and children have varying needs. Through the “From Comfort to Market Growth: Insights into Diaper Trends and Usage in Indonesia” report, theAsianparent Insights explores these unique challenges as well as the strong preferences moms have developed in the evolving landscape of baby diapers in 2024.

In this report, we will share with you:

  • The most commonly used baby diaper types
  • The age range for starting and finishing baby diaper use
  • Baby diapers’ brand awareness and usage by socioeconomic status (SES)
  • Brands that moms are most interested in buying, based on current baby diaper users
  • Preferred baby diaper innovations

 

We will also look into the shopping behavior of moms today, from the factors driving their baby diaper purchases to the growing trend of live shopping culture. Download this all-in-one report to access all the insights!

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